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Sony leapt onto the DSLR scene in 2006 after acquiring Konica Minolta camera technology. From the humble Sony Alpha 100 Sony are now at the forefront of innovation when it comes to interchangeable lens systems.

Sony have pioneered translucent mirror technology with the Sony Alpha 58, offering fast shooting and quick and accurate focus across all shooting modes including live view. Whilst this camera is aimed at entry-level, it offers features way above its price point, ensuring excellent value for money. The new Sony Alpha 77 is amongst the most advanced cameras available today, featuring some absolutely ground breaking technology and a few 'world's first' titles as well. If you're looking to trade up or want to start with the most complete Sony DSLR cameras on the market then look no further. With the release of the Sony Alpha 99, the worlds first 35mm full frame DSLT camera, you can now benefit from a huge sensor and SLT features.

We offer current Sony Alpha models on an in-store only basis due to our ongoing commitment to providing expert buying advice and product demonstrations. Thanks to continued support from Sony we are able to give you the very best price with the very best service. Once models have been superseded then they will become available for online purchase.

Sony Alpha  77 MkII body

Limited Stock. Save £100 when you add a Vertical Grip | Free Sony Extended Warr...

£1000.00 £949.00
Sony Alpha  77 MkII with 16-50mm f2.8

Please contact us for availability. Save £100 when you add a Vertical Grip | Free Sony Extended Warr...

£1400.00 £1299.00
Sony Alpha  99 MkII body

Delivery approximately 10 days.

£3000.00 £2699.00
Sony Alpha 68, 18- 55 SAM

Limited Stock. Free Sony Extended Warranty activation card worth £60...

£630.00 £499.00
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