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Pre-order now for £100
Canon EOS C50 Cinema CameraCanon EOS C50 Cinema Camera
Canon EOS C50 Cinema Camera
Compact and lightweight - 7K 60p full-frame Cinema EOS camera with RF mount.  Hybrid design - Captures both 7K RAW video and 32MP stills with Open Gate recording.  Dual Base ISO (800/6400) - with 15+ stops dynamic range for cinematic quality.  Supports pro formats - 12-bit Cinema RAW Light, XF-AVC, XF-HEVC with Canon Log 2/3.  Flexible connectivity - Dual XLRs, HDMI-A, Timecode, USB-C, Wi-Fi, CFexpress + SD slots.  Positioned between EOS R5 C and C70 - ideal for creators stepping into cinema gear.  Upgrading? Check our offer for your old gearNew listing this week

New Product - Available to pre-order now. First stock available November (TBC)

£3,299.00
Pre-order now for £100
Pre-order Deposit for Canon EOS C50 Cinema CameraPre-order Deposit for Canon EOS C50 Cinema Camera
Pre-order Deposit for Canon EOS C50 Cinema Camera
Compact and lightweight - 7K 60p full-frame Cinema EOS camera with RF mount.  Hybrid design - Captures both 7K RAW video and 32MP stills with Open Gate recording.  Dual Base ISO (800/6400) - with 15+ stops dynamic range for cinematic quality.  Supports pro formats - 12-bit Cinema RAW Light, XF-AVC, XF-HEVC with Canon Log 2/3.  Flexible connectivity - Dual XLRs, HDMI-A, Timecode, USB-C, Wi-Fi, CFexpress + SD slots.  Positioned between EOS R5 C and C70 - ideal for creators stepping into cinema gear.  New listing this week

New Product - Available to pre-order now. First stock available November (TBC)

£100.00

Pre-order now for £100
Nikon Z f SL Mirrorless Camera Body with promo caseNikon Z f SL Mirrorless Camera Body with promo case
Nikon Z f SL Mirrorless Camera Body with promo case
Inspired by the Nikon FM2 - Full frame mirrorless camera that’s built on a legend.  24.5 MP CMOS sensor combined with the EXPEED 7 engine - Drives deep learning AF algorithms that detect and track more subjects.  Incredible 8.0 stops of 5-axis in camera image stabilisation - Focus Point VR gives you truly revolutionary control over the sharpest point in your frame.  Subject detection even in manual focus - Recognises your subject and automatically move the focus point to it.  Crisp 4K resolution, smooth AF and Clear audio - Allows you to capture video .  Robust build of a magnesium body - Brass mechanical control dials reveals an attractive patina over time.  Upgrading? Check our offer for your old gearNew this month

New Product - Available to pre-order now. First Stock Available Late September

£2,299.00
Pre-order now for £100
Nikon Z f SL Mirrorless Camera with 24-70 zoom lens and promo caseNikon Z f SL Mirrorless Camera with 24-70 zoom lens and promo case
Nikon Z f SL Mirrorless Camera with 24-70 zoom lens and promo case
Inspired by the Nikon FM2 - Full frame mirrorless camera that’s built on a legend.  24.5 MP CMOS sensor combined with the EXPEED 7 engine - Drives deep learning AF algorithms that detect and track more subjects.  Incredible 8.0 stops of 5-axis in camera image stabilisation - Focus Point VR gives you truly revolutionary control over the sharpest point in your frame.  Subject detection even in manual focus - Recognises your subject and automatically move the focus point to it.  Crisp 4K resolution, smooth AF and Clear audio - Allows you to capture video .  Robust build of a magnesium body - Brass mechanical control dials reveals an attractive patina over time.  Upgrading? Check our offer for your old gearNew this month

New Product - Available to pre-order now. First Stock Available Late September

£2,849.00

Pre-order now for £100
Nikon Z f SL Mirrorless Camera with 40mm SE lens and promo caseNikon Z f SL Mirrorless Camera with 40mm SE lens and promo case
Nikon Z f SL Mirrorless Camera with 40mm SE lens and promo case
Inspired by the Nikon FM2 - Full frame mirrorless camera that’s built on a legend.  24.5 MP CMOS sensor combined with the EXPEED 7 engine - Drives deep learning AF algorithms that detect and track more subjects.  Incredible 8.0 stops of 5-axis in camera image stabilisation - Focus Point VR gives you truly revolutionary control over the sharpest point in your frame.  Subject detection even in manual focus - Recognises your subject and automatically move the focus point to it.  Crisp 4K resolution, smooth AF and Clear audio - Allows you to capture video .  Robust build of a magnesium body - Brass mechanical control dials reveals an attractive patina over time.  Upgrading? Check our offer for your old gearNew this month

New Product - Available to pre-order now. First Stock Available Late September

£2,519.00
Pre-order now for £100
Pre-order Deposit for Nikon Z f SL Mirrorless Camera Body with promo casePre-order Deposit for Nikon Z f SL Mirrorless Camera Body with promo case
Pre-order Deposit for Nikon Z f SL Mirrorless Camera Body with promo case
Inspired by the Nikon FM2 - Full frame mirrorless camera that’s built on a legend.  24.5 MP CMOS sensor combined with the EXPEED 7 engine - Drives deep learning AF algorithms that detect and track more subjects.  Incredible 8.0 stops of 5-axis in camera image stabilisation - Focus Point VR gives you truly revolutionary control over the sharpest point in your frame.  Subject detection even in manual focus - Recognises your subject and automatically move the focus point to it.  Crisp 4K resolution, smooth AF and Clear audio - Allows you to capture video .  Robust build of a magnesium body - Brass mechanical control dials reveals an attractive patina over time.  New this month

New Product - Available to pre-order now. First Stock Available Late September

£100.00

Pre-order now for £100
Pre-order Deposit for Nikon Z f SL Mirrorless Camera with 24-70 zoom lens and promo casePre-order Deposit for Nikon Z f SL Mirrorless Camera with 24-70 zoom lens and promo case
Pre-order Deposit for Nikon Z f SL Mirrorless Camera with 24-70 zoom lens and promo case
Inspired by the Nikon FM2 - Full frame mirrorless camera that’s built on a legend.  24.5 MP CMOS sensor combined with the EXPEED 7 engine - Drives deep learning AF algorithms that detect and track more subjects.  Incredible 8.0 stops of 5-axis in camera image stabilisation - Focus Point VR gives you truly revolutionary control over the sharpest point in your frame.  Subject detection even in manual focus - Recognises your subject and automatically move the focus point to it.  Crisp 4K resolution, smooth AF and Clear audio - Allows you to capture video .  Robust build of a magnesium body - Brass mechanical control dials reveals an attractive patina over time.  New this month

New Product - Available to pre-order now. First Stock Available Late September

£100.00
Pre-order now for £100
Pre-order Deposit for Nikon Z f SL Mirrorless Camera with 24-70 zoom lens and promo casePre-order Deposit for Nikon Z f SL Mirrorless Camera with 24-70 zoom lens and promo case
Pre-order Deposit for Nikon Z f SL Mirrorless Camera with 24-70 zoom lens and promo case
Inspired by the Nikon FM2 - Full frame mirrorless camera that’s built on a legend.  24.5 MP CMOS sensor combined with the EXPEED 7 engine - Drives deep learning AF algorithms that detect and track more subjects.  Incredible 8.0 stops of 5-axis in camera image stabilisation - Focus Point VR gives you truly revolutionary control over the sharpest point in your frame.  Subject detection even in manual focus - Recognises your subject and automatically move the focus point to it.  Crisp 4K resolution, smooth AF and Clear audio - Allows you to capture video .  Robust build of a magnesium body - Brass mechanical control dials reveals an attractive patina over time.  New this month

New Product - Available to pre-order now. First Stock Available Late September

£100.00

Refurbished Bargain
Nikon Z 5 Mirrorless Camera with 24-200mm Lens | RefurbishedNikon Z 5 Mirrorless Camera with 24-200mm Lens | Refurbished
Sale
Nikon Z 5 Mirrorless Camera with 24-200mm Lens | Refurbished
Refurbished product - One year warranty with the first six months suported by Nikon UK.  Welcome to the beauty of full frame photography - Tough, light, beautifully easy to handle.  Full frame 24.3 MP CMOS sensor - Takes full advantage of the ultra-wide Z mount’s light-gathering capabilities to deliver superb results.  Adapt instantly to changing light thanks to the camera’s wide 100-51200 ISO range - No need to worry about noise, you get clean images and stunning dynamic range.  Powerful in camera 5-axis VR image stabilisation - Lets you shoot at shutter speeds up to five stops slower than otherwise possible.  The 273-point Hybrid-AF (autofocus) system is fast, precise, and silky smooth - Subjects snap into focus and stay in focus no matter where they are in the frame.  Tough yet lightweight magnesium alloy body is weather-sealed to keep dust and moisture out - Especially around all moving parts and buttons.  Upgrading? Check our offer for your old gearEnd of line - available while stocks last

in stock While stocks last - One only

£1,299.00 £1,249.00
Refurbished Bargain
Nikon Z 5 Mirrorless Camera with 24-50mm Lens | RefurbishedNikon Z 5 Mirrorless Camera with 24-50mm Lens | Refurbished
Sale
Nikon Z 5 Mirrorless Camera with 24-50mm Lens | Refurbished
Refurbished product - One year warranty with the first six months suported by Nikon UK.  Welcome to the beauty of full frame photography - Tough, light, beautifully easy to handle.  Full frame 24.3 MP CMOS sensor - Takes full advantage of the ultra-wide Z mount’s light-gathering capabilities to deliver superb results.  Adapt instantly to changing light thanks to the camera’s wide 100-51200 ISO range - No need to worry about noise, you get clean images and stunning dynamic range.  Powerful in camera 5-axis VR image stabilisation - Lets you shoot at shutter speeds up to five stops slower than otherwise possible.  The 273-point Hybrid-AF (autofocus) system is fast, precise, and silky smooth - Subjects snap into focus and stay in focus no matter where they are in the frame.  Tough yet lightweight magnesium alloy body is weather-sealed to keep dust and moisture out - Especially around all moving parts and buttons.  Upgrading? Check our offer for your old gear0% FinanceEnd of line - available while stocks last

in stock While stocks last - One only

£999.00 £949.00

Refurbished Bargain
Nikon Z 7II Mirrorless Camera Body | RefurbishedNikon Z 7II Mirrorless Camera Body | Refurbished
13% off
Percent Off
Nikon Z 7II Mirrorless Camera Body | Refurbished
Refurbished product - One year warranty with the first six months suported by Nikon UK.  Let nothing stand between you and the uncompromising execution of your vision - Create freely, knowing you’ll see every detail and catch all you see.  Sensitive Hybrid AF system delivers wide, pin-sharp coverage - Returns to your selected focus point when it wakes from standby.  Shooting speeds of up to 10 fps in silence allow immense flexibility - While the deeper buffer and dual card slots let you keep shooting without interruption.  Incredible dynamic range at both high and low ISO values - Shoot video at resolutions up to 4K/60p lets you portray dynamic scenes in mesmerising detail.  Even small subjects can be tracked with precision - You can toggle tracking on and off via the shutter release or assign tracking to a camera or lens Fn button.  This 45.7 Full frame mirrorless camera is forged from super-strong yet lightweight magnesium alloy - Fully sealed against dust, dirt, and moisture.  Upgrading? Check our offer for your old gear0% FinanceEnd of line - available while stocks last

in stock While stocks last - One only

£1,899.00 £1,649.00
Refurbished Bargain
Nikon Z 7II Mirrorless Camera Body | RefurbishedNikon Z 7II Mirrorless Camera Body | Refurbished
15% off
Percent Off
Nikon Z 7II Mirrorless Camera Body | Refurbished
Refurbished product - One year warranty with the first six months suported by Nikon UK.  Let nothing stand between you and the uncompromising execution of your vision - Create freely, knowing you’ll see every detail and catch all you see.  Sensitive Hybrid AF system delivers wide, pin-sharp coverage - Returns to your selected focus point when it wakes from standby.  Shooting speeds of up to 10 fps in silence allow immense flexibility - While the deeper buffer and dual card slots let you keep shooting without interruption.  Incredible dynamic range at both high and low ISO values - Shoot video at resolutions up to 4K/60p lets you portray dynamic scenes in mesmerising detail.  Even small subjects can be tracked with precision - You can toggle tracking on and off via the shutter release or assign tracking to a camera or lens Fn button.  This 45.7 Full frame mirrorless camera is forged from super-strong yet lightweight magnesium alloy - Fully sealed against dust, dirt, and moisture.  Upgrading? Check our offer for your old gear0% FinanceEnd of line - available while stocks last

in stock While stocks last - One only

£1,999.00 £1,699.00

Refurbished Bargain
Nikon Z 8 Mirrorless Camera Body | RefurbishedNikon Z 8 Mirrorless Camera Body | Refurbished
15% off
Percent Off
Nikon Z 8 Mirrorless Camera Body | Refurbished
Refurbished product - One year warranty with the first six months suported by Nikon UK.  Compact body, flagship performance - 45 MP stacked CMOS sensor and impressive dynamic range.  Phenomenal deep learning AF system - Subject and eye detection hit rate you can rely on.  Small setup or a full rig - Record stunning 8K or 4K video straight out of the camera at an array of frame rates, including slow motion.  Gives your reaction time a boost by recording for up to a second before you take a shot - Fleeting gestures, unpredictable subjects: you’ll nail the moments you might have missed.  A smooth, uninterrupted view with no blackout - Just like an optical viewfinder thanks to dual-stream technology.  Never miss the decisive moment - You can shoot 11 MP stills at an insanely fast 120 fps, or 45.7 MP stills at an action-freezing 60 fps or 30 fps.  Upgrading? Check our offer for your old gear0% FinanceEnd of line - available while stocks last

in stock While stocks last - One only

£3,449.00 £2,899.00
Refurbished Bargain
Nikon Z 8 Mirrorless Camera Body | RefurbishedNikon Z 8 Mirrorless Camera Body | Refurbished
15% off
Percent Off
Nikon Z 8 Mirrorless Camera Body | Refurbished
Refurbished product - One year warranty with the first six months suported by Nikon UK.  Compact body, flagship performance - 45 MP stacked CMOS sensor and impressive dynamic range.  Phenomenal deep learning AF system - Subject and eye detection hit rate you can rely on.  Small setup or a full rig - Record stunning 8K or 4K video straight out of the camera at an array of frame rates, including slow motion.  Gives your reaction time a boost by recording for up to a second before you take a shot - Fleeting gestures, unpredictable subjects: you’ll nail the moments you might have missed.  A smooth, uninterrupted view with no blackout - Just like an optical viewfinder thanks to dual-stream technology.  Never miss the decisive moment - You can shoot 11 MP stills at an insanely fast 120 fps, or 45.7 MP stills at an action-freezing 60 fps or 30 fps.  Upgrading? Check our offer for your old gear0% FinanceEnd of line - available while stocks last

in stock While stocks last - One only

£3,449.00 £2,899.00

Refurbished Bargain
Nikon Z f Mirrorless Camera Body | RefurbishedNikon Z f Mirrorless Camera Body | Refurbished
20% off
Percent Off
Nikon Z f Mirrorless Camera Body | Refurbished
Refurbished product - One year warranty with the first six months suported by Nikon UK.  Exceptional image quality - The 24MP full-frame sensor offers stunning images in any scenario.  Classic meets modern - Stunning looks inspired by the FM2 meets advanced tech of the Z system.  Improved AF algorithms - The 299 AF area points provide perfect tracking accuracy and flagship level performance.  Dedicated B+W mode - A flick of a switch will let you shoot in Flat Monochrome, Deep Tone Monochrome or a user customised profile.  Cinematic video - Film beautifully sharp 4K footage up to 60p or full-hd at 120p for slow-mo.  Robust build - Magnesium body and brass dials offer a premiuim user experience .  Upgrading? Check our offer for your old gear0% FinanceEnd of line - available while stocks last

in stock While stocks last - One only

£1,999.00 £1,599.00
Refurbished Bargain
Nikon Z30 Mirrorless camera with Z DX 16-50mm and Z DX 50-250mm VR lenses | RefurbishedNikon Z30 Mirrorless camera with Z DX 16-50mm and Z DX 50-250mm VR lenses | Refurbished
26% off
Percent Off
Nikon Z30 Mirrorless camera with Z DX 16-50mm and Z DX 50-250mm VR lenses | Refurbished
Refurbished product - One year warranty with the first six months suported by Nikon UK.  Shoot professional looking video - Create footage with the clarity, depth of field, and clear sound you’d expect from top class vloggers and streamers .  Uses the full width of its large sensor to give you 100% field of view (approx.) - Framing yourself and your subject is easy.  You can record up to 125 minutes of uninterrupted video footage - Giving you plenty of space for long takes or continuous shooting.  Capture great sounding audio via the sensitive built-in stereo mic or an external mic - The audio menu gives options for recording your voice, or ambient sound like music and city streets.  Turn the vari-angle monitor to face forwards instantly activates self-portrait mode - You can use the conveniently positioned record button to take snapshots or shoot video.  Video AF mode employs full time AF to take the work out of focusing - The camera will stay locked on to your subject, no matter what .  Upgrading? Check our offer for your old gear0% FinanceEnd of line - available while stocks last

in stock While stocks last - One only

£949.00 £699.00

Refurbished Bargain
Nikon Z30 Mirrorless camera with Z DX 16-50mm and Z DX 50-250mm VR lenses | RefurbishedNikon Z30 Mirrorless camera with Z DX 16-50mm and Z DX 50-250mm VR lenses | Refurbished
26% off
Percent Off
Nikon Z30 Mirrorless camera with Z DX 16-50mm and Z DX 50-250mm VR lenses | Refurbished
Refurbished product - One year warranty with the first six months suported by Nikon UK.  Shoot professional looking video - Create footage with the clarity, depth of field, and clear sound you’d expect from top class vloggers and streamers .  Uses the full width of its large sensor to give you 100% field of view (approx.) - Framing yourself and your subject is easy.  You can record up to 125 minutes of uninterrupted video footage - Giving you plenty of space for long takes or continuous shooting.  Capture great sounding audio via the sensitive built-in stereo mic or an external mic - The audio menu gives options for recording your voice, or ambient sound like music and city streets.  Turn the vari-angle monitor to face forwards instantly activates self-portrait mode - You can use the conveniently positioned record button to take snapshots or shoot video.  Video AF mode employs full time AF to take the work out of focusing - The camera will stay locked on to your subject, no matter what .  Upgrading? Check our offer for your old gear0% FinanceEnd of line - available while stocks last

in stock While stocks last - One only

£949.00 £699.00
Refurbished Bargain
Nikon Z30 Mirrorless camera with ZDX 16-50mm f/3.5-6.3 VR lens | RefurbishedNikon Z30 Mirrorless camera with ZDX 16-50mm f/3.5-6.3 VR lens | Refurbished
20% off
Percent Off
Nikon Z30 Mirrorless camera with ZDX 16-50mm f/3.5-6.3 VR lens | Refurbished
Refurbished product - One year warranty with the first six months suported by Nikon UK.  Shoot professional looking video - Create footage with the clarity, depth of field, and clear sound you’d expect from top class vloggers and streamers .  Uses the full width of its large sensor to give you 100% field of view (approx.) - Framing yourself and your subject is easy.  You can record up to 125 minutes of uninterrupted video footage - Giving you plenty of space for long takes or continuous shooting.  Capture great sounding audio via the sensitive built-in stereo mic or an external mic - The audio menu gives options for recording your voice, or ambient sound like music and city streets.  Turn the vari-angle monitor to face forwards instantly activates self-portrait mode - You can use the conveniently positioned record button to take snapshots or shoot video.  Video AF mode employs full time AF to take the work out of focusing - The camera will stay locked on to your subject, no matter what .  Upgrading? Check our offer for your old gear0% FinanceEnd of line - available while stocks last

unavailable No longer available. Please contact us for a possible alternative

£729.00 £579.00

New this month
Panasonic Lumix DC-GH7 Mirrorless camera with 12-60mm f3.5-5.6 POIS lens
Panasonic Lumix DC-GH7 Mirrorless camera with 12-60mm f3.5-5.6 POIS lens
Flagship hybrid camera for pro content creation - 25.2MP BSI CMOS sensor with PDAF, ProRes RAW HQ internal recording.  Phase Hybrid AF tracks subjects persistently - Capturing them quickly and precisely.  Dynamic Range Boost - Enables a wide dynamic range at all ISO sensitivity ranges.  ProRes RAW HQ internal recording can be performed on the camera body itself - Making it possible to produce high-quality content with minimal setup.  Compact body with a heat dissipation structure - Enabling extended recording even when shooting at heavy loads.  In addition to contrast AF it offers the Phase Detection AF system - Which improves subject tracking performance and metering .  Upgrading? Check our offer for your old gearNew this month

No stock on site. Please allow 10 days for delivery

£2,149.00
£150 Cashback
OM System OM-5 Mark II Mirrorless camera body, BlackOM System OM-5 Mark II Mirrorless camera body, Black
OM System OM-5 Mark II Mirrorless camera body, Black
High-Res Shot - Capture ultra-detailed 50–80MP images | even hand-held.  Live Composite - Paint the night sky with stars, lightning, or light trails without over-exposure.  In-Camera Focus Stacking - Combine multiple focus points into one image for greater depth of field.  Live ND - Create smooth motion effects in waterfalls, rivers, or skies without an additonal ND filter.  Upgrading? Check our offer for your old gear0% Finance

New Product - Available to pre-order now. First delivery overdue.

£1,099.00

£150 Cashback
OM System OM-5 Mark II Mirrorless camera body, SilverOM System OM-5 Mark II Mirrorless camera body, Silver
OM System OM-5 Mark II Mirrorless camera body, Silver
High-Res Shot - Capture ultra-detailed 50–80MP images | even hand-held.  Live Composite - Paint the night sky with stars, lightning, or light trails without over-exposure.  In-Camera Focus Stacking - Combine multiple focus points into one image for greater depth of field.  Live ND - Create smooth motion effects in waterfalls, rivers, or skies without an additonal ND filter.  Upgrading? Check our offer for your old gear0% Finance

in stock In Stock

£1,099.00
£150 Cashback
OM System OM-5 Mark II Mirrorless camera with 12-45mm Pro lens, BlackOM System OM-5 Mark II Mirrorless camera with 12-45mm Pro lens, Black
OM System OM-5 Mark II Mirrorless camera with 12-45mm Pro lens, Black
High-Res Shot - Capture ultra-detailed 50–80MP images | even hand-held.  Live Composite - Paint the night sky with stars, lightning, or light trails without over-exposure.  In-Camera Focus Stacking - Combine multiple focus points into one image for greater depth of field.  Live ND - Create smooth motion effects in waterfalls, rivers, or skies without an additonal ND filter.  Upgrading? Check our offer for your old gear0% Finance

in stock In Stock

£1,499.00

£150 Cashback
OM System OM-5 Mark II Mirrorless camera with 12-45mm Pro lens, SilverOM System OM-5 Mark II Mirrorless camera with 12-45mm Pro lens, Silver
OM System OM-5 Mark II Mirrorless camera with 12-45mm Pro lens, Silver
High-Res Shot - Capture ultra-detailed 50–80MP images | even hand-held.  Live Composite - Paint the night sky with stars, lightning, or light trails without over-exposure.  In-Camera Focus Stacking - Combine multiple focus points into one image for greater depth of field.  Live ND - Create smooth motion effects in waterfalls, rivers, or skies without an additonal ND filter.  Upgrading? Check our offer for your old gear0% Finance

in stock Low Stock - order now or contact us to reserve

£1,499.00
£150 Cashback
OM System OM-5 Mark II Mirrorless camera with 14-150mm II lens, BlackOM System OM-5 Mark II Mirrorless camera with 14-150mm II lens, Black
OM System OM-5 Mark II Mirrorless camera with 14-150mm II lens, Black
High-Res Shot - Capture ultra-detailed 50–80MP images | even hand-held.  Live Composite - Paint the night sky with stars, lightning, or light trails without over-exposure.  In-Camera Focus Stacking - Combine multiple focus points into one image for greater depth of field.  Live ND - Create smooth motion effects in waterfalls, rivers, or skies without an additonal ND filter.  Upgrading? Check our offer for your old gear0% Finance

New Product - Available to pre-order now. First delivery overdue.

£1,499.00

£150 Cashback
OM System OM-5 Mark II Mirrorless camera with 14-150mm II lens, SilverOM System OM-5 Mark II Mirrorless camera with 14-150mm II lens, Silver
OM System OM-5 Mark II Mirrorless camera with 14-150mm II lens, Silver
High-Res Shot - Capture ultra-detailed 50–80MP images | even hand-held.  Live Composite - Paint the night sky with stars, lightning, or light trails without over-exposure.  In-Camera Focus Stacking - Combine multiple focus points into one image for greater depth of field.  Live ND - Create smooth motion effects in waterfalls, rivers, or skies without an additonal ND filter.  Upgrading? Check our offer for your old gear

New Product - Available to pre-order now. First delivery overdue.

£1,499.00
Pre-order now for £100
Pre-order Deposit for OM System OM-5 Mark II Mirrorless camera body, BlackPre-order Deposit for OM System OM-5 Mark II Mirrorless camera body, Black
Pre-order Deposit for OM System OM-5 Mark II Mirrorless camera body, Black
High-Res Shot - Capture ultra-detailed 50–80MP images | even hand-held.  Live Composite - Paint the night sky with stars, lightning, or light trails without over-exposure.  In-Camera Focus Stacking - Combine multiple focus points into one image for greater depth of field.  Live ND - Create smooth motion effects in waterfalls, rivers, or skies without an additonal ND filter.  

unavailable New Product - Available to pre-order now. First delivery overdue.

£100.00

Pre-order now for £100
Pre-order Deposit for OM System OM-5 Mark II Mirrorless camera body, SilverPre-order Deposit for OM System OM-5 Mark II Mirrorless camera body, Silver
Pre-order Deposit for OM System OM-5 Mark II Mirrorless camera body, Silver
High-Res Shot - Capture ultra-detailed 50–80MP images | even hand-held.  Live Composite - Paint the night sky with stars, lightning, or light trails without over-exposure.  In-Camera Focus Stacking - Combine multiple focus points into one image for greater depth of field.  Live ND - Create smooth motion effects in waterfalls, rivers, or skies without an additonal ND filter.  

unavailable New Product - Available to pre-order now. First delivery overdue.

£100.00
Pre-order now for £100
Pre-order Deposit for OM System OM-5 Mark II Mirrorless camera with 12-45mm Pro lens, BlackPre-order Deposit for OM System OM-5 Mark II Mirrorless camera with 12-45mm Pro lens, Black
Pre-order Deposit for OM System OM-5 Mark II Mirrorless camera with 12-45mm Pro lens, Black
High-Res Shot - Capture ultra-detailed 50–80MP images | even hand-held.  Live Composite - Paint the night sky with stars, lightning, or light trails without over-exposure.  In-Camera Focus Stacking - Combine multiple focus points into one image for greater depth of field.  Live ND - Create smooth motion effects in waterfalls, rivers, or skies without an additonal ND filter.  

unavailable New Product - Available to pre-order now. First delivery overdue.

£100.00

Pre-order now for £100
Pre-order Deposit for OM System OM-5 Mark II Mirrorless camera with 12-45mm Pro lens, SilverPre-order Deposit for OM System OM-5 Mark II Mirrorless camera with 12-45mm Pro lens, Silver
Pre-order Deposit for OM System OM-5 Mark II Mirrorless camera with 12-45mm Pro lens, Silver
High-Res Shot - Capture ultra-detailed 50–80MP images | even hand-held.  Live Composite - Paint the night sky with stars, lightning, or light trails without over-exposure.  In-Camera Focus Stacking - Combine multiple focus points into one image for greater depth of field.  Live ND - Create smooth motion effects in waterfalls, rivers, or skies without an additonal ND filter.  

unavailable New Product - Available to pre-order now. First delivery overdue.

£100.00
Pre-order now for £100
Pre-order Deposit for OM System OM-5 Mark II Mirrorless camera with 14-150mm II lens, BlackPre-order Deposit for OM System OM-5 Mark II Mirrorless camera with 14-150mm II lens, Black
Pre-order Deposit for OM System OM-5 Mark II Mirrorless camera with 14-150mm II lens, Black
High-Res Shot - Capture ultra-detailed 50–80MP images | even hand-held.  Live Composite - Paint the night sky with stars, lightning, or light trails without over-exposure.  In-Camera Focus Stacking - Combine multiple focus points into one image for greater depth of field.  Live ND - Create smooth motion effects in waterfalls, rivers, or skies without an additonal ND filter.  

unavailable New Product - Available to pre-order now. First delivery overdue.

£100.00

Pre-order now for £100
Pre-order Deposit for OM System OM-5 Mark II Mirrorless camera with 14-150mm II lens, SilverPre-order Deposit for OM System OM-5 Mark II Mirrorless camera with 14-150mm II lens, Silver
Pre-order Deposit for OM System OM-5 Mark II Mirrorless camera with 14-150mm II lens, Silver
High-Res Shot - Capture ultra-detailed 50–80MP images | even hand-held.  Live Composite - Paint the night sky with stars, lightning, or light trails without over-exposure.  In-Camera Focus Stacking - Combine multiple focus points into one image for greater depth of field.  Live ND - Create smooth motion effects in waterfalls, rivers, or skies without an additonal ND filter.  

unavailable New Product - Available to pre-order now. First delivery overdue.

£100.00
Pre-order now for £100
Fujifilm X-E5 Mirrorless Camera with XF23mm F2.8 R WR, BlackFujifilm X-E5 Mirrorless Camera with XF23mm F2.8 R WR, Black
Fujifilm X-E5 Mirrorless Camera with XF23mm F2.8 R WR, Black
Embodies what it means to be a modern classic - Combining a sophisticated elegant design with analogue controls that inspire image making.  Top plate is carved from a single piece of metal - Not only enhancing the look and feel, but also improving the dial operation.  Film Simulation dial features a precision cut indicator window - That minimises the gap between dial and body for an exact finish.  Classic Display mode in the EVF provides a clean viewfinder image with key information at the bottom of the frame - You can immerse yourself in image making with the camera to your eye.  Powerful five-axis IBIS mechanism offering up to 7.0 stops in the centre and 6.0 stops at the periphery - This makes it an effortless daily carry.  Subject detection AF to accurately track a range of subjects - Impressive autofocus prediction algorithm for reliable focusing .  Upgrading? Check our offer for your old gear

New Product - Available to pre-order now. First stock available mid September

£1,549.00

Pre-order now for £100
Fujifilm X-E5 Mirrorless Camera with XF23mm F2.8 R WR, SilverFujifilm X-E5 Mirrorless Camera with XF23mm F2.8 R WR, Silver
Fujifilm X-E5 Mirrorless Camera with XF23mm F2.8 R WR, Silver
Embodies what it means to be a modern classic - Combining a sophisticated elegant design with analogue controls that inspire image making.  Top plate is carved from a single piece of metal - Not only enhancing the look and feel, but also improving the dial operation.  Film Simulation dial features a precision cut indicator window - That minimises the gap between dial and body for an exact finish.  Classic Display mode in the EVF provides a clean viewfinder image with key information at the bottom of the frame - You can immerse yourself in image making with the camera to your eye.  Powerful five-axis IBIS mechanism offering up to 7.0 stops in the centre and 6.0 stops at the periphery - This makes it an effortless daily carry.  Subject detection AF to accurately track a range of subjects - Impressive autofocus prediction algorithm for reliable focusing .  Upgrading? Check our offer for your old gear

New Product - Available to pre-order now. First stock available late September

£1,549.00
Pre-order now for £100
Fujifilm X-E5 Mirrorless Camera, BlackFujifilm X-E5 Mirrorless Camera, Black
Fujifilm X-E5 Mirrorless Camera, Black
Embodies what it means to be a modern classic - Combining a sophisticated elegant design with analogue controls that inspire image making.  Top plate is carved from a single piece of metal - Not only enhancing the look and feel, but also improving the dial operation.  Film Simulation dial features a precision cut indicator window - That minimises the gap between dial and body for an exact finish.  Classic Display mode in the EVF provides a clean viewfinder image with key information at the bottom of the frame - You can immerse yourself in image making with the camera to your eye.  Powerful five-axis IBIS mechanism offering up to 7.0 stops in the centre and 6.0 stops at the periphery - This makes it an effortless daily carry.  Subject detection AF to accurately track a range of subjects - Impressive autofocus prediction algorithm for reliable focusing .  Upgrading? Check our offer for your old gear0% Finance

in stock Low Stock - order now or contact us to reserve

£1,299.00

Pre-order now for £100
Fujifilm X-E5 Mirrorless Camera, SilverFujifilm X-E5 Mirrorless Camera, Silver
Fujifilm X-E5 Mirrorless Camera, Silver
Embodies what it means to be a modern classic - Combining a sophisticated elegant design with analogue controls that inspire image making.  Top plate is carved from a single piece of metal - Not only enhancing the look and feel, but also improving the dial operation.  Film Simulation dial features a precision cut indicator window - That minimises the gap between dial and body for an exact finish.  Classic Display mode in the EVF provides a clean viewfinder image with key information at the bottom of the frame - You can immerse yourself in image making with the camera to your eye.  Powerful five-axis IBIS mechanism offering up to 7.0 stops in the centre and 6.0 stops at the periphery - This makes it an effortless daily carry.  Subject detection AF to accurately track a range of subjects - Impressive autofocus prediction algorithm for reliable focusing .  Upgrading? Check our offer for your old gear0% Finance

in stock Low Stock - order now or contact us to reserve

£1,299.00
Pre-order now for £100
Pre-order Deposit for Fujifilm X-E5 Mirrorless Camera with XF23mm F2.8 R WR, BlackPre-order Deposit for Fujifilm X-E5 Mirrorless Camera with XF23mm F2.8 R WR, Black
Pre-order Deposit for Fujifilm X-E5 Mirrorless Camera with XF23mm F2.8 R WR, Black
Premium, classic design - Machined aluminum top plate, New Film Simulation dial and minimalist “Classic Display” EVF mode.  Surround View feature -Simulates an optical viewfinder.  Fully tilting LCD screen - 180° upward and forward, for flexible shooting.  Advanced video - 6.2K/30P with tracking AF.  AI-based subject detection autofocus and shutter speeds up to 1/180,000s.  Digital teleconverter - 1.4x and 2x with minimal quality loss.  

unavailable New Product - Available to pre-order now. First stock available mid September

£100.00

Pre-order now for £100
Pre-order Deposit for Fujifilm X-E5 Mirrorless Camera with XF23mm F2.8 R WR, SilverPre-order Deposit for Fujifilm X-E5 Mirrorless Camera with XF23mm F2.8 R WR, Silver
Pre-order Deposit for Fujifilm X-E5 Mirrorless Camera with XF23mm F2.8 R WR, Silver
Premium, classic design - Machined aluminum top plate, New Film Simulation dial and minimalist “Classic Display” EVF mode.  Surround View feature -Simulates an optical viewfinder.  Fully tilting LCD screen - 180° upward and forward, for flexible shooting.  Advanced video - 6.2K/30P with tracking AF.  AI-based subject detection autofocus and shutter speeds up to 1/180,000s.  Digital teleconverter - 1.4x and 2x with minimal quality loss.  

unavailable New Product - Available to pre-order now. First stock available mid September

£100.00
Pre-order now for £100
Pre-order Deposit for Fujifilm X-E5 Mirrorless Camera, BlackPre-order Deposit for Fujifilm X-E5 Mirrorless Camera, Black
Pre-order Deposit for Fujifilm X-E5 Mirrorless Camera, Black
Premium, classic design - Machined aluminum top plate, New Film Simulation dial and minimalist “Classic Display” EVF mode.  Surround View feature -Simulates an optical viewfinder.  Fully tilting LCD screen - 180° upward and forward, for flexible shooting.  Advanced video - 6.2K/30P with tracking AF.  AI-based subject detection autofocus and shutter speeds up to 1/180,000s.  Digital teleconverter - 1.4x and 2x with minimal quality loss.  

unavailable New Product - Available to pre-order now. First stock available mid September

£100.00

Pre-order now for £100
Pre-order Deposit for Fujifilm X-E5 Mirrorless Camera, SilverPre-order Deposit for Fujifilm X-E5 Mirrorless Camera, Silver
Pre-order Deposit for Fujifilm X-E5 Mirrorless Camera, Silver
Premium, classic design - Machined aluminum top plate, New Film Simulation dial and minimalist “Classic Display” EVF mode.  Surround View feature -Simulates an optical viewfinder.  Fully tilting LCD screen - 180° upward and forward, for flexible shooting.  Advanced video - 6.2K/30P with tracking AF.  AI-based subject detection autofocus and shutter speeds up to 1/180,000s.  Digital teleconverter - 1.4x and 2x with minimal quality loss.  

unavailable New Product - Available to pre-order now

£100.00
Pre-order now for £100
Pre-order Deposit for Sony Cinema Line FX2 Mirrorless Camera BodyPre-order Deposit for Sony Cinema Line FX2 Mirrorless Camera Body
Pre-order Deposit for Sony Cinema Line FX2 Mirrorless Camera Body
YOUR CINEMATIC VISION WITH FULL FRAME - Shoot 4K up to 60P, use 4:2:2 10-bit codecs, 15+ stops dynamic range, baked looks like S-CINETONE, MLUTs, or full grading flexibility with S-LOG3.  YOUR SUBJECT, ALWAYS IN FOCUS - Real-time and AI autofocus ensures fast, precise focus with subject detection for humans, animals, birds, and more, keeping your subject sharp.  FRAMING ON THE GO - Get stable handheld shots with IBIS, Active/Dynamic Active modes, and flexible framing with a tilting monitor and bright sunlight-ready tilting EVF.  ADAPTED TO ALL SHOOTING SCENARIOS - Built for versatility with cage mounting, an optional removable XLR handle for pro audio, cooling fan for long shoots, and quick switching to log and stills.  STEP UP YOUR FILMMAKING - Uses a CineAlta-inspired home screen, 16-bit RAW output for pro needs, and de-squeeze function for anamorphic shooting flexibility.  FULL COMPATIBILITY WITH SONY SYSTEM ADVANTAGE - Sony lens breathing compensation and Monitor and Control app offer waveforms, remote control, and enhanced focus transitions for cinematic shots.  

No stock. Next delivery expected in September

£100.00

Lens Deal
Panasonic S1II Mirrorless Camera BodyPanasonic S1II Mirrorless Camera Body
Panasonic S1II Mirrorless Camera Body
Image Quality - newly developed 24.1MP full-frame, partially stacked CMOS image sensor, 96MP highres, LUMIX colour science, AFC/AFS 70 fps with Blackout-free , HEIF Recording, latest L² Technology engine.  Video Professional - LUMIX's first Open Gate 5.1K 60p high-speed recording option, along with other high-speed formats such as 4K 120p / 5.8K 60p, LUMIX’s first 15 stops of dynamic range videorecording in V-Log at frame rates below 30p, ARRI LogC3 is supported via Upgrade Key DMW-SFU3A.  Precise autofocus - Phase Hybrid AF with AI, image stabiliser, burst shooting, REAL TIME LUT, new AF recognition for ‘Urban Sports’, accurately capturing dynamic movements like breakdancing, skateboarding, and parkour.  Shooting efficiency - LUMIX Lab/Flow App, Capture One, Frame.io, loading settings between different models.  Superb operability - Photo/Video/SandQ switch, tilt and free-angle rear monitor, view finder, Hybrid/Crop Zoom.  Upgrading? Check our offer for your old gear0% FinanceFive Year UK Warranty when you register your purchase

No stock on site. Please allow 10 days for delivery

£2,899.00
Lens Deal
Panasonic S1II Mirrorless Camera with 24-105 lensPanasonic S1II Mirrorless Camera with 24-105 lens
Panasonic S1II Mirrorless Camera with 24-105 lens
Image Quality - newly developed 24.1MP full-frame, partially stacked CMOS image sensor, 96MP highres, LUMIX colour science, AFC/AFS 70 fps with Blackout-free , HEIF Recording, latest L² Technology engine.  Video Professional - LUMIX's first Open Gate 5.1K 60p high-speed recording option, along with other high-speed formats such as 4K 120p / 5.8K 60p, LUMIX’s first 15 stops of dynamic range videorecording in V-Log at frame rates below 30p, ARRI LogC3 is supported via Upgrade Key DMW-SFU3A.  Precise autofocus - Phase Hybrid AF with AI, image stabiliser, burst shooting, REAL TIME LUT, new AF recognition for ‘Urban Sports’, accurately capturing dynamic movements like breakdancing, skateboarding, and parkour.  Shooting efficiency - LUMIX Lab/Flow App, Capture One, Frame.io, loading settings between different models.  Superb operability - Photo/Video/SandQ switch, tilt and free-angle rear monitor, view finder, Hybrid/Crop Zoom.  Upgrading? Check our offer for your old gear0% FinanceFive Year UK Warranty when you register your purchase

No stock on site. Please allow 10 days for delivery

£3,599.00

£500 Basket Discount
Panasonic S1IIE Mirrorless Camera BodyPanasonic S1IIE Mirrorless Camera Body
Panasonic S1IIE Mirrorless Camera Body
Image Quality - 24.2MP BSI CMOS Sensor for true-to-life and rich detail, 96MP high-res, HEIF format, LUMIX colour science, latest engine with L² Technology.  Precise autofocus - Phase Hybrid AF with AI, image stabiliser, burst shooting, REAL TIME LUT, new AF recognition for ‘Urban Sports’, accurately capturing dynamic movements like breakdancing, skateboarding, and parkour.  Video Professional - 6K 30p video with 14+ stops of dynamics, full area Cs4K 60p, ARRI LogC3 is supported via Upgrade Key DMW-SFU3A, internal Apple ProRes RAW recording, high quality audio recording with 32-bit float recording.  Creating diverse images - 6.4K Open Gate, LUT, Cinelike A2, etc.  Shooting efficiency - LUMIX Lab/Flow, Capture One, Frame.io, Proxy recording.  Superb operability - Photo/Video/SandQ switch, tilt and free-angle monitor, view finder, Hybrid/Crop Zoom.  Upgrading? Check our offer for your old gear0% FinanceFive Year UK Warranty when you register your purchase

No stock on site. Please allow 10 days for delivery

£2,399.00
£700 Basket Discount
Panasonic S1IIE Mirrorless Camera with 24-105 lensPanasonic S1IIE Mirrorless Camera with 24-105 lens
Panasonic S1IIE Mirrorless Camera with 24-105 lens
Image Quality - 24.2MP BSI CMOS Sensor for true-to-life and rich detail, 96MP high-res, HEIF format, LUMIX colour science, latest engine with L² Technology.  Precise autofocus - Phase Hybrid AF with AI, image stabiliser, burst shooting, REAL TIME LUT, new AF recognition for ‘Urban Sports’, accurately capturing dynamic movements like breakdancing, skateboarding, and parkour.  Video Professional - 6K 30p video with 14+ stops of dynamics, full area Cs4K 60p, ARRI LogC3 is supported via Upgrade Key DMW-SFU3A, internal Apple ProRes RAW recording, high quality audio recording with 32-bit float recording.  Creating diverse images - 6.4K Open Gate, LUT, Cinelike A2, etc.  Shooting efficiency - LUMIX Lab/Flow, Capture One, Frame.io, Proxy recording.  Superb operability - Photo/Video/SandQ switch, tilt and free-angle monitor, view finder, Hybrid/Crop Zoom.  Upgrading? Check our offer for your old gear0% FinanceFive Year UK Warranty when you register your purchase

No stock on site. Please allow 10 days for delivery

£2,999.00

Pre-order Deposit for Panasonic S1IIE Mirrorless Camera BodyPre-order Deposit for Panasonic S1IIE Mirrorless Camera Body
Pre-order Deposit for Panasonic S1IIE Mirrorless Camera Body
Image Quality - 24.2MP BSI CMOS Sensor for true-to-life and rich detail, 96MP high-res, HEIF format, LUMIX colour science, latest engine with L² Technology.  Precise autofocus - Phase Hybrid AF with AI, image stabiliser, burst shooting, REAL TIME LUT, new AF recognition for ‘Urban Sports’, accurately capturing dynamic movements like breakdancing, skateboarding, and parkour.  Video Professional - 6K 30p video with 14+ stops of dynamics, full area Cs4K 60p, ARRI LogC3 is supported via Upgrade Key DMW-SFU3A, internal Apple ProRes RAW recording, high quality audio recording with 32-bit float recording.  Creating diverse images - 6.4K Open Gate, LUT, Cinelike A2, etc.  Shooting efficiency - LUMIX Lab/Flow, Capture One, Frame.io, Proxy recording.  Superb operability - Photo/Video/SandQ switch, tilt and free-angle monitor, view finder, Hybrid/Crop Zoom.  

New Product - please contact us for availability

£100.00
12 months 0% Finance
Nikon Z 5II Mirrorless Camera BodyNikon Z 5II Mirrorless Camera Body
Nikon Z 5II Mirrorless Camera Body
Confident shooting with a sharp all-rounder - Powerful Vibration Reduction, and ultra-high light sensitivity combine to bring you perfectly focused full-frame shots.  Full frame, full potential - 24.5 MP FX IBIS sensor.  Advanced multi subject recognition with 3D tracking for stunning accuracy - The camera can detect nine distinct subject types and there’s a dedicated bird mode too.  Burst speeds of up to 30 fps and Pre-release capture - You’ll nail peak action shots, even if the best moments happened before you released the shutter.  Up to 7.5 stops of in body image stabilisation (IBIS) - A game changer when shooting handheld.  Stunning colour, super-accurate AF, and the flexibility of multiple frame rates - Get maximum detail with 4K/30p or go up to 4k/60p (cropped).  Upgrading? Check our offer for your old gear0% Finance

in stock In Stock

£1,599.00

£50 Discount
Nikon Z 5II Mirrorless Camera with 24-200mm LensNikon Z 5II Mirrorless Camera with 24-200mm Lens
Sale
Nikon Z 5II Mirrorless Camera with 24-200mm Lens
Confident shooting with a sharp all-rounder - Powerful Vibration Reduction, and ultra-high light sensitivity combine to bring you perfectly focused full-frame shots.  Full frame, full potential - 24.5 MP FX IBIS sensor.  Advanced multi subject recognition with 3D tracking for stunning accuracy - The camera can detect nine distinct subject types and there’s a dedicated bird mode too.  Burst speeds of up to 30 fps and Pre-release capture - You’ll nail peak action shots, even if the best moments happened before you released the shutter.  Up to 7.5 stops of in body image stabilisation (IBIS) - A game changer when shooting handheld.  Stunning colour, super-accurate AF, and the flexibility of multiple frame rates - Get maximum detail with 4K/30p or go up to 4k/60p (cropped).  Upgrading? Check our offer for your old gear

in stock Good Stock

£2,299.00 £2,249.00
Nikon Z 5II Mirrorless Camera with 24-50mm Lens
Nikon Z 5II Mirrorless Camera with 24-50mm Lens
Confident shooting with a sharp all-rounder - Powerful Vibration Reduction, and ultra-high light sensitivity combine to bring you perfectly focused full-frame shots.  Full frame, full potential - 24.5 MP FX IBIS sensor.  Advanced multi subject recognition with 3D tracking for stunning accuracy - The camera can detect nine distinct subject types and there’s a dedicated bird mode too.  Burst speeds of up to 30 fps and Pre-release capture - You’ll nail peak action shots, even if the best moments happened before you released the shutter.  Up to 7.5 stops of in body image stabilisation (IBIS) - A game changer when shooting handheld.  Stunning colour, super-accurate AF, and the flexibility of multiple frame rates - Get maximum detail with 4K/30p or go up to 4k/60p (cropped).  Upgrading? Check our offer for your old gear

in stock Low Stock - order now or contact us to reserve

£1,859.00
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What are the benefits of Mirrorless Cameras?

Mirrorless cameras bring a few advantages over traditional SLR cameras. They will invariably be smaller and lighter weight than a SLR equivalent. The cameras will usually be faster, able to shoot multiple images per second, helped by the lack of mirror to move out of the way. They are also (slightly) easier to manufacture, as they have fewer moving parts. In theory a Mirrorless camera needs no moving parts at all, though most do use a physical shutter mechanism.

The main factor that drives most people to Mirrorless is not just size, but that almost all new technology from the main manufacturers is now Mirrorless with less and less new equipment being for SLR cameras.

What are the main differences between Mirrorless & DSLR Cameras?

The first difference is fairly obvious, a Mirrorless camera has no mirror! What does this mean? It means that when you wish to take a photo, you will be viewing the image in the viewfinder or screen in ‘live view’ i.e. you will see exactly what the sensor sees.

After this the differences are often less clear. Fundamentally both types of camera do the same thing, focusing light through the lens to the sensor. What a Mirrorless camera allows is for you to see how the image might look before you take the shot. This works by showing you the effect of your choice of ISO or your choice of Aperture on the image, allowing you to create the image you are looking for.

Away form these differences are the physical ones, a Mirrorless camera does not need to have its viewfinder directly above the sensor, and so you will often find a rangefinder style Mirrorless camera, or indeed a camera without a viewfinder at all. There is a Mirrorless camera for everyone!

What are the main differences between Mirrorless & Full Frame DSLR Cameras?

This one is easy, there isn’t one! Other than the differences explained above there is no difference in using a Full Frame Mirrorless or a Full Frame DSLR camera.

What Mirrorless camera brand is best?

This is not so easy. Like asking what is the best cheese? Or who is the best James Bond?

All of the manufacturers will gladly tell you why you should spend your hard earned money on their camera.

The main consideration is do you have lenses you wish to continue to use? If you do, then invariably it will make sense to stick to the brand you are familiar with. There are adapters from Canon & Nikon to allow use of their older lenses on their Mirrorless cameras. Interestingly (Sort of) there is also an adapter from Sigma allowing Canon lenses to fit on a Sony camera, these all work seamlessly and could help you save a lot of money.

If you are starting from scratch this is of no real consequence, unless you are interested in bolstering your kit using second hand equipment.

For years Canon & Nikon have led the way in cameras. More recently Sony, Panasonic & Fujifilm have gone to exclusively producing Mirrorless cameras. With everything from the almost pocketable Lumix G9X to the Professional Nikon Z9 & Canon R3 there really is something for everyone.

There are compelling arguments for most of the manufacturers and ultimately we find that that is where a good old fashioned conversation with one of our friendly team is helpful. We can help you narrow down the field and help you make your choice.

The History Of Mirrorless Cameras

For over 50 years, since the classic days of the Pentax Spotmatic and the Olympus OM-1, the most popular camera for the professional and enthusiast alike has been the SLR, or Single Lens Reflex camera.  Its name denotes the mirror, or reflector, placed behind the lens to direct the image away from the film and on to a ground-glass viewing screen on top of the camera.The mirror flips out of the way when the shutter is fired.  A pentaprism and viewfinder were added to 35mm SLRs to allow for eye-level viewing.  The slogan, 'Just hold a Pentax' was born and until maybe the arrival of the Sony Alpha 9, nothing else would do.

Early digital cameras suffered from high battery drain and severe delays in-between pressing the shutter and actually taking a picture.  The Digital SLR, with its optical viewing system and sophisticated autofocus became the 'go to' option.  As technology has improved, most digital SLRs offer the option of locking up the mirror and viewing the image electronically in the same way as a TV camera or your smartphone.  The electronic viewfinder, with built-in eyesight correction for spectacle wearers, can show all the camera settings, grid-lines, etc as well as a review of the captured image complete with histogram without taking the camera away from your eye.

The first digital system cameras were virtual replicas of the previous SLRs with a digital imaging sensor used in place of the 35mm film.

Panasonic were the first to dispense with the mirror when they launched their miniature Lumix G1. It used a smaller, 4/3 sensor originally pioneered by Kodak and Olympus.

The G1 was followed by the the Sony NEX using a slightly larger APS-C or 'crop' sensor and then the Sony Alpha 7 with the same lens mount but using a full-frame sensor.

As technology has developed, one manufacturer after another decided that the time had come to do away with the expensive mirror box and optical viewfinder altogether and rely totally on the ‘live-view’ image.  DSLR users were encouraged to 'Go Mirrorless'.

In 2019, the term ‘Mirrorless’ came into popular use to indicate a DSLR that had shed its mirror and evolved into something smaller, better and totally electronic in its capture and display of the image.  Truly, a camera for the 21st century.